Unifusion Glossary

What is a Unique Pageview?

What is a Unique Pageview?

The Unique Pageview metric tracks the aggregated number of pageviews that are generated by the same user during the same session. Repeat viewers will only be counted once. Unique page views is a subset of your total page views—so, this number will tend to be lower than your total page views.

Why are Unique Pageviews Important?

The Unique Pageviews metric is valuable to track pages that are updated frequently—causing users to reload the page multiple times in a single session. Unique Pageviews provides a much more accurate number of pageviews.

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